ZCOPE Blog

Prejudgements against innovators

Consultant Dirk Ploss lists on ibusiness.de some prejudices that still haunt the heads of numerous businessmen (comments by me):

1. Innovators are squanderers: they are paid to do things – and not to bother about new products.
Some entrepreneurs don‘t tolerate the slightest thought „out of the box“, as it‘s not daily business. And that‘s what they pay their employees for, at the end of the day. That goes on until the business of today becomes the business of yesterday and they need some good advice how to generate new ideas in almost no time.

2. Innovators are ungrateful: they are unsatisfied with the status quo.
If the status quo gets criticised, that undoubtedly means one thing: the employee criticises the management. Because they know best and are always right. Always right until they are wrong, that is.

3. Innovators are troublemakers.
New things confuse the flow of the entire company. As long as each and everyone knows the ancient procedures by heart, nothing can go wrong. Until it goes wrong, that is.

4. Innovators don‘t turn to account: they don‘t generate an immediate ROI.
Some people don‘t see further than the end of their nose. If it‘s not successful right from the beginning, it can‘t be of value. And quick wins are all they believe in. But keep in mind: it‘s not a nice sound when the (mostly a lot more successful) mid-or long-term wins swoosh by.

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